Press Release

Twenty31 Consulting and Skylight Intelligence to Form Strategic Partnership Focused on the Global Travel and Tourism Industry

Washington, D.C., February 21, 2018 – Twenty31 Consulting Inc. (“Twenty31”) and Skylight Intelligence (“Skylight”) are pleased to announce they are forming a strategic partnership to strengthen their individual consulting practices and engage in joint projects and thought leadership.

Twenty31, an innovation and disruption-focused strategy firm and Skylight, a strategic integrated management consultancy, will specialize in a series of joint offerings for the global travel and tourism industry:

  • A customized destination development framework to support national, regional and municipal destination marketing organizations define competitive advantage;
  • A combined real-time digital listening surveillance and quantitative research solution for destination marketing organizations and private sector tourism companies to benchmark competitive brand positioning and navigate reputation issues and trends;
  • Corporate and organizational strategy development and impact assessment based on industry, market and research inputs.

The joint offerings will focus on existing and prospective clients in North America, the Middle East and Asia Pacific.

The new partnership will also leverage the two companies’ relationship with the Pacific Asia Travel Association (PATA) as a leading network to tap into the burgeoning inbound and outbound Asia Pacific market.

“This new partnership with Skylight will allow our firm to increase our capacity and reach to better deliver on our mission of helping destination boards, tourism companies and associations create and execute innovative strategies,” said Greg Klassen, partner, Twenty31.

“We are thrilled to be working with the team at Twenty31 to utilize our extensive management consulting, place branding, economic competitiveness and location reputation expertise to drive impact for travel and tourism organizations,” said Joe Naaman, Executive Vice President, Skylight.

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